SEO takes time to get results

In this IT era, search engine optimization is essential for everyone with an online business. Most often people say – SEO is not working for them, no matter how hard they try to improve search results, on Google or other search engines.

It takes time, and one should have enough patience for real SEO results. For targeted search engine traffic, one should consider submitting website to different business directories of high page ranking.

Rather buying links to improve search results, one should follow ethical SEO link building techniques. Some may think directory submission is a time consuming thought, but high quality web directories help in effective search optimization, and better page ranking.

Every business directory is different, and one should not stick to any standard approach, everywhere. Try to understand unique characteristics of every web directory, prior submitting any business website.

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Search Engine Friendly URLS

Poorly designed websites can never help anybody, in this era of Internet.

One should provide enough importance to the design of the URL. Search engine friendly URLs play a vital role in web-page ranking as a search engine spider may overlook or fail to index a badly-designed URL.

404 Page Not Found error message is quite common, but not every user may grasp the technical jargon. Hence, the site should either have a search box, or a link to the home page, or a site-map to help out the user, for not getting lost anywhere.

During a 404 page error, never automatically redirect the Internet user to any other page, to avoid confusion.

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SEO white hat techniques

What about refining search terms, with two-to-five-words in a phrase? Confused? We talk about long tail keywords for the SEO campaign.

Long tail (highly specific) keywords draw less but QUALITY traffic than generic keywords, which draw high but not always quality web traffic.

For people that think about keyword stuffing - a method for search engine ranking and page visibility should note that it is no longer a successful tactic, and an unethical practice.

Practice ethical SEO methods only, and avoid unnecessarily stuffing keywords or hiding text from the visitors, by making it invisible or setting in an image background.

Work on RIGHT keywords (most effective ones) related to the product/service one offers, to engage the customers, for long.

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SEO tips...

For good traffic to your website:

• Update old content, of your website. Regular website content Updation is important.
• Build connections in social networking sites. This helps to build trust with people.
• Try to give away free content to the users, to download, to use and share with others.
• Say no to paid links, for search engine ranking. This would never help in the long run. Try for organic/natural inbound links.
• Think about press releases. Submit website to high quality web directories.
• Register, and be active on forum discussions. Comment, regularly.

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Web design job

Want top search engine ranking, on Google, and other search engines? It requires some patience, and please do not expect immediate high-ranking...

A website is always a joint effort, and one should make sure web designers really understand one's business and customers.

For small-sized businesses, to rely on web-designers for minor changes and updates EVERY TIME is not a workable option, if we consider cost for web design and development.

Therefore, try to seek someone who is always ready with inputs, recommendations and opinions, to help one with subtle changes and updates.

Try to contact your designers for MAJOR changes and updates.

Besides, content is King. So, try to keep website content fresh. Update website content regularly, as this helps in search engine ranking.

Better web-pages help!

After Google panda and penguin updates, people are more careful with everything on the Internet.

Search engine visibility is important, and one should try out ethical SEO practices to not get banned by Google.

It is best to not ignore web-design rules, and try to build/develop better web-pages for users.

An easy to surf website with relevant information/data can work wonders with the Internet users, than anything else.

Good layout and design is important while designing a website:

• The site should be easy to - find, navigate and read.
• The data should be quick to download.

For a successful SEO campaign, a website needs nurturing and time, then success will follow.

Ethical SEO techniques...

Proper search engine optimization and marketing is essential! One needs to be careful, what methods they follow, and resources they use for online marketing, as a wrong approach can make or break their online reputation.

For the people - that are serious about page ranking on Google and other search engines here are some tips:

• Try to create great 'linkable' content, every time - for the readers; include a Glossary, FAQs, and Testimonials
• Avoid Spam by doing excessive submissions to search engines and directories; try to take quality relevant websites with better page ranking
• Instead of generic keywords, try to go for specific and relevant keywords - for targeted traffic
• Avoid using - same title elements and duplicate content on two different web addresses of the business

Try to be easy on Search Engine Page Results without worrying, and just follow ethical SEO techniques.