Friday, January 4, 2013

SEO white hat techniques

What about refining search terms, with two-to-five-words in a phrase? Confused? We talk about long tail keywords for the SEO campaign.

Long tail (highly specific) keywords draw less but QUALITY traffic than generic keywords, which draw high but not always quality web traffic.

For people that think about keyword stuffing - a method for search engine ranking and page visibility should note that it is no longer a successful tactic, and an unethical practice.

Practice ethical SEO methods only, and avoid unnecessarily stuffing keywords or hiding text from the visitors, by making it invisible or setting in an image background.

Work on RIGHT keywords (most effective ones) related to the product/service one offers, to engage the customers, for long.

For SEO articles and news, stay tuned with Web listings Inc.

Monday, December 10, 2012

SEO tips...

For good traffic to your website:
  • Update old content, of your website. Regular website content Updation is important.
  • Build connections in social networking sites. This helps to build trust with people.
  • Try to give away free content to the users, to download, to use and share with others.
  • Say no to paid links, for search engine ranking. This would never help in the long run. Try for organic/natural inbound links.
  • Think about press releases. Submit website to high quality web directories.
  • Register, and be active on forum discussions. Comment, regularly.

Be with Web Listings Services for free SEO tips and suggestions.

Friday, November 30, 2012

Web design job

Want top search engine ranking, on Google, and other search engines? It requires some patience, and please do not expect immediate high-ranking...

A website is always a joint effort, and one should make sure web designers really understand one's business and customers.

For small-sized businesses, to rely on web-designers for minor changes and updates EVERY TIME is not a workable option, if we consider cost for web design and development.

Therefore, try to seek someone who is always ready with inputs, recommendations and opinions, to help one with subtle changes and updates.

Try to contact your designers for MAJOR changes and updates.

Besides, content is King. So, try to keep website content fresh. Update website content regularly, as this helps in search engine ranking.

Thursday, November 15, 2012

Better web-pages help!

After Google panda and penguin updates, people are more careful with everything on the Internet.

Search engine visibility is important, and one should try out ethical SEO practices to not get banned by Google.

It is best to not ignore web-design rules, and try to build/develop better web-pages for users.

An easy to surf website with relevant information/data can work wonders with the Internet users, than anything else.

Good layout and design is important while designing a website:
  • The site should be easy to - find, navigate and read.
  • The data should be quick to download.

For a successful SEO campaign, a website needs nurturing and time, then success will follow.

Friday, June 29, 2012

Ethical SEO techniques...

Proper search engine optimization and marketing is essential! One needs to be careful, what methods they follow, and resources they use for online marketing, as a wrong approach can make or break their online reputation.

For the people - that are serious about page ranking on Google and other search engines here are some tips:

  • Try to create great 'linkable' content, every time - for the readers; include a Glossary, FAQs, and Testimonials
  • Avoid Spam by doing excessive submissions to search engines and directories; try to take quality relevant websites with better page ranking
  • Instead of generic keywords, try to go for specific and relevant keywords - for targeted traffic
  • Avoid using - same title elements and duplicate content on two different web addresses of the business

Try to be easy on Search Engine Page Results without worrying, and just follow ethical SEO techniques.

Friday, May 25, 2012

How important is content?

Here we go... with another post in our Web Listings tutorial series...

Well, this is something that has been debated upon, by experts. There are people who emphasize that 'Content is King', while there are others who vehemently point out that 'Content is not the King'.
Our view, however is that content is one of the vital elements of any website. To be noted is the fact that content doesn't include articles alone; it includes text content, images, videos and all related stuff.
Well, here are some basic points as regards text content in the context of website optimization-
  • Content on your site should provide information to users. Then only would it add value to your site, from the users' perspective.
  • Always provide answers/solutions to the users and their needs, problems and queries. 
  • Make sure your content is highly communicate.
  • The content on your site should be up-to-date, well organized and well written.
  • Include items like tips, tutorials as that holds the attention of visitors who are looking for instructions on the net.
  • Update your site periodically. That satisfies regular users and also keeps your site in the focus of search engines. 
  • Remember to make your content unique and also keep it short, as short as possible. Go for a long article only if demanded by the subject being discussed.
Well, this is just to begin with; we would discuss more on content in the days to come...

Tuesday, May 1, 2012

How to use keywords in your content?

Here we go, with a tutorial series beginning today, from Web Listings Inc.

Keywords are vital as regards website optimization; so you need to select the right keywords, for which some amount of research may also be done. But let's discuss keyword research elsewhere...
So, here are some basics about keyword usage:
  • Use multiple keywords.
  • While optimizing a page, choose keywords apt to that page.
  • Make sure the keywords also appear in the page heading and subheadings.
  • Use the keyword in the first paragraph of your content, but never artificially stuff it with keywords.
  • Use keywords judiciously; keyword density in the entire body text area should better be 1.5% to 2% for a word that should rank high.
  • Never overdo it with keywords; you'd end up being spammed. 
  • Include the main keyword in the last paragraph of your content.
  • Alt Tags and perhaps Comment Tags can also have keywords, but that won't be really decisive. 
  • Hyperlink one or two of your main keywords, to highlight it for search engines. But once again, don't overdo it.