The explorer edition of Google Glasses

Google glass had been making headlines on media, and finally some have their first pair of project glasses.

The explorer edition models cost some $1500. It was time for them to try, what’s so remarkable about Google’s futuristic glasses. Unlike usual spectacles, Google glasses have a digital lens on the right, attached to the frame.

Google feels everyone is right-eye dominant. One may have to cope with the right-sided lens pair (of Glasses) as Google does not have any plans at present for the left-sided pair.

One can take photos with the 5-megapixel camera attached with the Glasses, through the touch-sensitive right arm or voice commands.

Watch this space of Web Listings Inc for reviews on Google project glasses and other related stories.

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Google to axe Meebo, for other projects

Every business is here to make profits and it is no wonder that Google has decided to close one more service, which did not generate much interest in people.

After Google Reader, this time Meebo is in the ‘line of fire’. Google plans to shut down Meebo bar publishing tool on 6th June, 2013.

The JavaScript plug-in let the visitors chat with friends and share content on the social network.

The word is that Google wants to focus ONLY on key projects that could help the company generate more profit.

Watch this Web Listings Inc space for the latest technology news and updates.

Know search engine basics, prior an SEO campaign

Every company with an online presence should understand the importance of SEO, for success in business.

Whenever a user visits Google or other search engine, one has a goal to find something relevant and useful. Website owners should try to understand the purpose of the user, to be able to deliver quality content.

Businesses should try to understand - page results, search engine algorithm, ranking system, and know how any Internet user scans the results page, or what web-pages most of them click on, and why.

One should have a clear SEO objective, and should do thorough research prior any Internet marketing strategy.

Be with Web Listings Inc for SEO tips, search engine news and updates.

What does the Title say?

A well-written TITLE tag is essential for SEO. A title or headline is the first thing that anyone finds about a page, on search engine page results.

One should include keywords relevant to the company’s products and services at the beginning of the title tag. Character limits for the title differ for different search engines.

Try to keep the title tag short (64 characters or less), which should be EASY TO UNDERSTAND. A title tag helps the search engine to determine the webpage content, and a well-written title will help one’s website position better on search engine page results.

Besides, with zillions of websites around with similar products/services, the Internet users look for information, relevant to their searches. Hence, the title should not confuse readers.

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Relevance is the objective of Google

Unlike before, today the search-engine algorithms are not easy to interpret.

Earlier people used to include keywords here and there on the web page, and that helped with search engines, then. Today, the situation has changed. The search engine giant Google no longer tolerates keyword spamming by any means, to improve web-page ranking.

Today, the mantra for online success is: relevance and quality. The search algorithms of Google evaluate websites on relevance of information. Whether title, or inward links, the algorithm assesses everything to determine the value of the website/page.

Daily millions of people use Google for different searches and queries. More people use Google than any other search engine (Bing, Yahoo, Ask and AOL). Thus, for targeted web-traffic, one should never ignore Google guidelines.

For high conversion rate, the landing page should have relevant and high quality information. Please assess the landing page of your website. Is it relevant for the Internet users?

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Understand the audience, prior to SEO campaign

How People search and what they search on the Internet does matter. No wonder, search engine optimization requires a lot of patience.

It is essential to understand search engine results and analyze web-page ranking factors. One needs to set SEO objective, find the niche and determine the website audience prior any campaign.

Businesses should try to understand the purpose of a site visitor, and aim to provide fresh and relevant content pertaining to their needs.

Whatever be the case - branding, sales, lead generation, direct marketing or online reputation management, a good SEO strategy can help one’s online business.

Hence, identify business competitors and understand market trends, before making an SEO strategy for online marketing campaigns.

Be with Web Listings Inc for SEO marketing tips.

Google Reader (2005-2013)

For Google Reader users, it is time to say good bye to the web feed reader.

Because of declining usage, Google has taken this decision to close Google Reader on July 1st 2013. The web feed reader grew in popularity after the launch on October 2005.

The Internet users which relied on Google Reader, for news and information may now have to look for alternatives.

The latest is the New York based social news website (Digg) plans for a Google Reader replacement.

Be with Web Listings Inc for news and updates from the technology sector.